The Thriving Mobile Gaming Market in India: A Rapidly Growing Industry with Promising Future
Gaming
30 May 2023
By Meetu Bhasin
The Thriving Mobile Gaming Market in India: A Rapidly Growing Industry with Promising Future
India has emerged as one of the rapidly growing markets in the gaming industry, although it currently represents only 1% of the global gaming market. The country has witnessed a remarkable increase in the proportion of new paying users (NPUs) in gaming, attracting significant investments from both domestic and international investors. With a Compound Annual Growth Rate (CAGR) of 35% between 2017 and 2020, the Indian Gaming Industry has outpaced China and the US in terms of expansion. In this blog, we will explore the major developments and future prospects of the mobile gaming market in India.
Developing Game Content Market
The rise in mobile gaming's popularity has spurred the growth of the game development industry in India. The country has witnessed a surge in the number of game development studios, ranging from small independent teams to established companies. These studios are actively creating games across various genres, including action, adventure, puzzle, and simulation games, catering to the diverse interests of Indian gamers. The development of engaging and immersive game content has been instrumental in attracting and retaining players.
Government Support and Initiatives
Recognizing the potential of the gaming industry, the Indian government has taken steps to boost the market and promote research in digital gaming. Efforts such as the SERB-INAE Colloquium have been undertaken to encourage Indian digital gaming research and business. Game developers are also constantly striving to enhance the gaming experience by releasing new titles for different platforms, including PlayStation, Xbox, and Windows PC. These government initiatives and collaborative efforts have contributed to the growth of the mobile gaming market in India.
Expansion of Real Money Gaming and Esports
In 2022, the real money gaming segment witnessed significant growth, along with the esports and gaming sectors, particularly in the fantasy sports segment. Major sporting events like the FIFA World Cup, T20 World Cup, and IPL (Indian Premier League) fueled the popularity of fantasy sports games. Moreover, a substantial number of paying players engaged in in-app purchases, with mid-core games capturing the attention of over 48% of gamers. The mobile gaming market in India is evolving and diversifying with new monetization models and genres gaining traction.
Next Era of Battle Royale Games
Since its introduction in India, the battle royale gaming genre has gained immense popularity, with 2023 poised to bring new and innovative iterations of these games. Players can expect enhanced gameplay, new levels, and more immersive experiences. The battle royale genre continues to captivate Indian gamers, contributing to the growth of the mobile gaming market.
Future Prospects and Growth
With the increasing number of gamers in India, the mobile gaming market is expected to experience rapid growth in 2023. Casual games have gained popularity among Indians as a means of amusement, relaxation, and stress relief. As more Indians gain access to advanced gaming consoles and improved internet connectivity, the adoption of mobile gaming is likely to accelerate. The advent of new technologies, groundbreaking products, and evolving content development and consumption patterns further contribute to the promising future of gaming and esports in India.
Conclusion
The mobile gaming market in India is witnessing tremendous growth, attracting substantial investments and showcasing a robust expansion rate. The development of diverse game content, government support, and the emergence of real money gaming and esports have contributed to its success. As more Indians embrace gaming as a form of entertainment, the future looks promising with increased accessibility and technological advancements shaping the industry. The Indian gaming landscape is poised to offer exciting opportunities for both players and developers, ensuring a vibrant and thriving gaming ecosystem in the years to come.
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Tags
Mobile Gaming, Gaming Industry, Indian Gaming, Game Development, Investments, Esports, Real Money Gaming, Future of Gaming, Indian Market, Tech Trends, Digital Entertainment, Gaming Community, Casual Gaming, Government Support, Innovative Games, Tech Advancements, Indian Games, Monetization Models, Player Experience, Internet Connectivity, India Mobile Gaming Market, Battle Royal Games, Krafton Games